Course Schedule

Note: Course schedule is subject to (and probably will) change.

Note: July 23 is the last day to withdraw from this course with a grade of "W."


May 28

> Course overview: Syllabus, semester-long project, midterm exam

> What makes content engaging?

> Branding; purchasing your own domain; Planting Your Flag on a Patch of the Web

>The Code of Life

> Static vs. Dynamic websites

> Domain names vs. URLs

> Tech time: Working with Notepad. (Using TextEdit on a Mac? Read this.)

> HTML cheat sheet. HTML syntax; A visit to W3Schools. HTML file-naming conventions. Elements, Tags and Attributes. The DOCTYPE, HTML, HEAD, TITLE, META, BODY, EM, STRONG, P and H elements. Color codes.

> Homework: Watch Introduction and Sections 1-3 of this Lynda.com video. Read Learning Web Design, Chapters 1-4.


May 30
DUE: Three ideas for semester project (two paragraphs each, typed and printed before class)

> Review of ideas for semester project

> Tech time: HTML special characters; The BR, HR, A (HREF, NAME; MAILTO), BLOCKQUOTE, OL/UL elements; Adding comments to HTML code. Publishing your Web site. Using Filezilla to transfer files to the server. Directory structure

> Lab: Setting up an HTML home page

> Homework: Watch Sections 5-6 of this Lynda.com video. Read Learning Web Design, Chapters 5-6.


June 4

DUE: Final Topic and Resource list (all should be printed out; be sure to include URLs for all websites) Please review this example before completing your assignment.

> Tech time: The IMG tag; HTML tables (the TABLE, TR and TD elements); Embedding YouTube videos

> Working with Photoshop: Resizing and optimizing photos; creating screen grabs. Using Flickr Creative Commons photos. Embedding photos from Getty Images.

> Homework: Read Learning Web Design, Chapters 7-8, 10, 23-24. Suggested viewing: Photoshop CC Essential Training: The Basics


June 6

> Writing for the Web

> HTML exam review


June 11

DUE: HTML Exam

DUE: Text for Web project

> Text review

> Homework: Read Learning Web Design, Chapters 11-13. Introduction to CSS


June 13

> Organizing projects: Create your wireframe; Wireframe Showcase

> Tech time: Cascading Stylesheets (CSS) Pt. 1; CSS Zen Garden; CSS Syntax; How to attach CSS to an HTML document; The HTML DIV and SPAN tags (more here); The Difference Between ID and Class


June 18

READING DUE: Learning Web Design, Chapters 14-16.

SUGGESTED VIEWING: Dreamweaver CC Essential Training

An editor's guide to creating an online portfolio

5 Steps to a Better Personal Brand

Social media recruitment

LinkedIn Boot Camp

The Most Important LinkedIn Page You’ve Never Seen

Creating a successful online portfolio; Building a portfolio in 9 easy steps; Journalists must build a personal brand: 10 tips;

The Online Activity That's Keeping You Unemployed

> Tech time: Cascading Stylesheets (CSS) Pt. 2: CSS Styling; CSS tutorial; CSS Cheat Sheet; The CSS Box Model; Create a stylesheet to use with your Tiger home page. Fonts, colors, text and links. Acceptable fonts.

> Using Adobe Dreamweaver

> Using the CSS template


June 20

DUE: Portfolio

> Maps for storytelling

> How User-Generated Crisis Maps Save Lives in Disasters

> 2016 Presidential Election Map

> Map example from The Baltimore Sun: Baltimore Homicides

Web project benchmarks: Index page finished (logo replaced, colors updated, photo(s) replaced, all sidebar/footer elements finished). Copies saved for subpages. Updated files saved to Tigerweb.


June 25

The state of the art in digital journalism:

> Trend spotting: the best and worst of ‘Snowfall’ design

>The Book of Tebow

> NSA Files: Decoded

> Machines for Life

> China's Maritime Disputes

> Planet Money Makes a T-shirt

> The Wilderness Downtown

Web project benchmarks: All subpages finished. Updated files saved to Tigerweb.


June 27

DUE: HTML/CSS pages; Multimedia

DUE: First blog post due online no later than 5 p.m. July 4. Make sure you set the WordPress clock to East Coast time!

> QA testing

> Web project presentations


July 2 (online) Post your blog URLs here.

Watch Wordpress Essential Training

> Resource gathering: Setting up Google news alerts

> Blogging basics: The First Rule of Web Club; Categories vs. tags, the blog roll, linking, widgets; What a good post looks like; SmittenKitchen; Are Food Blogs Over?; Anatomy of an Effective Blog Post; 8 reasons why you still need to blog

> Promoting your content with Facebook, Twitter, Instagram and email newsletters. The Brian Stelter example. Locking down Facebook.